Florist Pimlico for Any Occasion

Welcome to Florist Pimlico – your trusted local flower experts, nestled in the heart of Pimlico. Our signature bouquets and bespoke floral arrangements brighten up homes and celebrations across the area, from Belgravia and Victoria to the leafy paths of Lupus Street and moments from the historic Tate Britain.

Working as florists in Pimlico for over a decade, we combine expert craftsmanship with deep local understanding, ensuring every bouquet captures the charm and vibrancy of SW1. We hand-select the freshest flowers and create unique designs perfect for birthdays, anniversaries, new babies, thank you gifts, and sympathy tributes.

Ordering is easy – simply order flowers online and enjoy same-day delivery across Pimlico and nearby areas when you order before 3 PM. Our friendly drivers know every street from St George’s Square to Warwick Way, delivering your blooms with care and a smile.

  • Same-day flower delivery in Pimlico, Belgravia, and Victoria
  • Expert local florists who care about every detail
  • Wide range of bouquets and seasonal flowers for all occasions
Whether you’re sending joy to a friend on Pimlico Road or celebrating life’s special moments, trust Florist Pimlico for beautiful, thoughtful flowers and outstanding service every time.

Share This Guide

ANY OCCASION
A luminous, joy-filled bouquet sits against pristine white, composed with the eye of a neighbourhood florist who knows how colour lifts a room. The arrangement is compact and rounded, packed with several perfectly formed yellow roses whose tightened spirals read as points of sunny warmth, accompanied by soft, full-headed yellow chrysanthemums that add generous volume. Tangerine-orange gerbera daisies and smaller orange daisy-like blooms provide playful, energetic bursts, their petals radiating outward from darker centres. Rich purple lisianthus anchor the warmer tones with depth and refinement, while a handful of paler lavender and ivory lisianthus buds soften transitions between colours. Sprightly lime-green Santini button chrysanthemums offer a tactile pop and modern contrast, and clusters of red hypericum berries sit like tiny bright berries, glossy and tactile among the petals. Upright, spiky green grass blades lend a sense of movement and lift, balanced by a lush foundation of dark green ruscus leaves that cradle the bouquet. The stems are hand-tied and trimmed, signalling fresh preparation and careful handling. Under soft, neutral lighting the surface textures-from velvet rose petals to waxy berries and crisp foliage-are easy to imagine, and the overall scent suggests a subtle, sweet floral harmony. This bouquet conveys celebration without fuss: equally at home on a Pimlico breakfast table, as a thoughtful anniversary gift for someone near Victoria Station, or as an uplifting delivery to a neighbour on Chalton Street. It feels both expertly composed and warmly familiar, the kind of arrangement a local florist would reach for when a little cheerful generosity is required.
TROPICAL SENSATION
£59.00
Buy now
I arranged this bouquet to balance a touch of refined elegance with outright cheer, composing a round, full shape that feels both carefully considered and warmly spontaneous. Dominating the view are vivid magenta Gerbera daisies, their saturated petals fanning out from dark, detailed centres and offering a bright, exuberant focal point; each gerbera seems to smile outward. Interspersed among them are creamy white roses, their layered petals unfurling slowly and offering a quiet, scented counterpoint that softens the palette. Threads of deep purple Alstroemeria - the Peruvian lilies with their delicate speckling and trumpet-like forms - slip between the larger blooms, adding complexity and an exotic whisper of pattern. Rich green foliage, from broad glossy leaves to narrower, sword-like accents, provides structural support and a lush backdrop that makes the colours sing. The arrangement is photographed against a clean white studio field so the tones read pure and the textures are easy to discern; a clear glass vase is visible at the bottom, its transparency grounding the flowers while allowing stems and water to suggest freshness and care. As the florist putting this together in Pimlico, I imagine delivering it to a neighbour in Eccleston Square or leaving it for collection near the shops on Pimlico Road - its combination of energy and tenderness suits birthdays, congratulations, or simply lifting the mood of a small flat. Florist Pimlico offers arrangements like this for local delivery and hand-tied pickup, presented to emphasise craftsmanship, scent, and seasonal freshness.
MESMERIZING HARMONY
£49.00
Buy now
A visual poem unfolds here, crafted with an expert eye and a gentle, town-and-country charm that suits Pimlico's refined crowd. Creamy roses and lush garden blooms nestle in a harmonious embrace, punctuated with soft coral and blush ranunculus. Amidst the full, rounded flowers, greenery spills gracefully, adding layers of texture and movement. The palette stays beautifully restrained-a sophisticated blend perfect for an elegant occasion or a heartfelt gift. The softness of the petals contrasts with feathery foliage, like satin against lace, while bright light threads through the arrangement, catching each dew-kissed edge and casting a warm, uplifting glow. A bouquet like this feels like a warm hug, a celebration of life's finest moments, curated with care and artistry by a skilled local florist. It is the kind of design you imagine gifting or receiving on a birthday, anniversary, or a moment of gratitude, perhaps delivered to a Pimlico address near Warwick Way or St George's Square. Centered over the blooms, a semi-transparent white square overlay bears the words 'Florist Choice' in elegant script, with 'CHOICE' in smaller uppercase beneath, and beneath that, in large white numerals, the '?150' price. The background remains softly blurred to keep attention on the bouquet and its typography. This image speaks to a premium, bespoke floral experience-available for same-day delivery across Pimlico and surrounding districts to brighten celebrations in Victoria, Chelsea, or Belgravia.
FLORIST CHOICE £150
£150.00
Buy now
This radiant, densely packed bouquet reads like a small garden captured in hand-tied form, shown against a pristine white backdrop so that each petal and leaf stands out. Large classic roses in creamy white and soft blush pink create the principal volume, some fully unfurled to reveal layered textures, others held as elegant buds that promise more opening to come. Scattered among them are intense fuchsia roses and a sprinkling of delicate lavender blooms that add depth and unexpected cool notes to the otherwise warm palette. Tiny spray roses, mostly creamy with whispering touches of pale yellow, cluster in pockets throughout the design, bringing a playful variation of scale and a soft, dotted rhythm across the face of the bouquet. Glossy dark-green foliage-likely ruscus or salal-peeks and fans between the flowers, its smooth, elongated leaves reflecting the light and lending structure and a sense of abundant health to the arrangement. At the base the stems are neatly bound and finished with a wide, blush-pink satin ribbon tied into a generous bow whose sheen complements the petals' velvety textures. One can almost sense a faint rose fragrance and the cool, green note of fresh foliage, as if arranged early in the day near Pimlico Road or left for pick-up close to the Thames Embankment. This composition delivers a message of affection and celebration-an ideal gift for anniversaries, Valentine's, or a thoughtful Mother's Day surprise-and is crafted with the careful hand of a neighbourhood florist serving the Pimlico community.
GLAMOUR
£67.00
Buy now
A richly coloured, dome-shaped hand-tied bouquet is set against a clean white background, every blossom crisp and distinct as if just arranged on a Pimlico florist's workbench. The eye is first drawn to the hot pink roses, fully open and velvety, their generous petals folding over one another in soft curves that speak of affection and celebration. Nestled closely beside them, lime green spider chrysanthemums surge outward in fine, spidery petals, creating an energetic halo of chartreuse that adds movement and modern flair. Deep indigo and royal purple lisianthus blooms weave between the brighter tones, some open and ruffled, others still in smooth, elongated buds that bring a sense of anticipation, like the quiet build-up before an evening along the Thames Embankment. Scattered through the design, yellow gerbera-style flowers beam from the centre of their neatly arranged petals, adding a bright, optimistic glow that contrasts beautifully with the richer shades. A single pale cream rose bud rests gently near the base, its soft yellow undertone offering a delicate, almost whispered note among the more vivid colours. Fine filler flowers in light pink, lavender, and periwinkle drift between the larger stems, along with slim green buds reaching skyward, lending texture and a sense of natural growth. The bouquet is anchored by abundant greenery: dark, glossy leaves, airy fern fronds, and eucalyptus-like foliage layer together to create depth and a lush, garden-fresh impression. The visible hand-tied stems suggest it is ready to slip into a vase in a flat off Lupus Street or near Warwick Square, perfect for birthdays, anniversaries, or simply brightening a quiet Pimlico afternoon with colour and life.
GARDEN STROLL
£49.00
Buy now
As I work with these flowers in the heart of Pimlico, I am drawn to the interplay between soft blush gerberas and classic pink roses-a scene reminiscent of spring mornings on St. George's Drive, where the air carries promise and optimism. The bouquet gleams with subtle radiance as watercolor pinks blend gently, each rose's silken petals catching the light with a delicate sheen. Interspersed among them, vibrant purple statice offer lively punctuation, their papery texture adding depth and cheerful energy to the ensemble. The deep green foliage not only grounds the palette but also provides a cool, dewy freshness-echoing the tranquil greenery of Dolphin Square gardens. Nestled in a simple glass vase, the flowers seem to glow softly, their colours inviting one closer. This arrangement is crafted to feel light, airy, and full of hope, ideal for a cheerful get-well message, a thoughtful birthday surprise, or to grace a bright Pimlico living room. The careful craftsmanship behind every petal and leaf brings a sense of joy, ensuring that each bouquet from a local Pimlico florist delivers both beauty and heartfelt care, whether you're sending it across Belgrave Road or picking it up for a special moment at home.
PINK DAZE
£49.00
Buy now
This lavish bouquet commands attention with its cluster of more than fifty luxurious red roses, each bloom artfully shaped into a rounded, abundant dome that seems to float effortlessly before a clear white backdrop. The petals, a tapestry of saturated ruby and wine tones, appear impossibly soft-some tightly furled, others slowly unfolding, revealing their intricate, spiraled centers. Lustrous dark green foliage peeks out at every angle, a tactile contrast recalling the leafy tranquility found in Pimlico Garden squares. The stems are bound securely, finished with a broad, gleaming red satin ribbon tied in an elaborate bow, its lengthy tails evoking a sense of celebration and anticipation. Under natural light, the arrangement radiates warmth and intimacy, the interplay of crimson and green as dramatic as a sunset over the Thames at Millbank. This bouquet is more than a floral ensemble; it's a narrative of romance, devotion, and artistry, perfect for expressing deep emotions on anniversaries, birthdays, or simply as an unexpected gesture of affection. The subtle promise of fragrance floats in the imagination, conjuring memories of evening strolls through local flower markets. Every element is intentionally placed-reflecting the skill and care characteristic of Pimlico's experienced florists-making this bouquet not just a gift, but an experience tailored to the heart of the community.
RED EXUBERANCE
£299.00
Buy now
A richly textured hand-tied bouquet, photographed on a clear white surface, balances volume and delicacy with assured floral craft. The dominant sight is of large hydrangea heads in blue-violet, indigo and teal hues, their overlapping petals creating a cool, sculptural base. Around them, soft lilac roses and creamy white roses unfurl with genteel romance, while tight clusters of white ranunculus add a satin, multi-layered texture that breathes classic charm. Interspersed pale yellow lisianthus stems introduce slender height and a fresh, springlike note, their ruffled throats catching light. Bright fuchsia-pink spray flowers give lively, contemporary pops, and whispering pale-pink astilbe lends a feathery, whimsical edge at the bouquet's perimeter. A delicate spray of lacy light-green filler-suggestive of Ammi Majus-sits near the center, its airy lace offering visual contrast and depth. Rich green foliage nestles through the composition, grounding the cool palette and enhancing contrast. The bouquet is expertly gathered and bound at the stems with a wide royal purple satin ribbon whose lustre ties the colours together and creates a sophisticated presentation. The scent is a gentle mix of rose sweetness and green freshness. As arranged by Florist Pimlico, this bouquet reads as both romantic and celebratory-ideal for anniversaries, thoughtful apologies, or to brighten a Pimlico or Victoria home-and it is easy to imagine delivered with care across nearby Belgravia or along Pimlico Road.
TIMELESS VICTORIAN
£57.00
Buy now
A lush Florist Choice bouquet captured in warm, soft light, this arrangement reads like a small garden gathered into careful hands. Multiple large, blush-pink garden roses with densely ruffled centers are the focal point, their velvety layers contrasted by deep plum hellebore-type flowers that add dramatic depth and a late-winter richness. Slender stems of pale purple and white sweet peas trail and curl through the composition, their delicate stripes and translucent petals inviting the fingertips. Interspersed peach and coral ranunculus-style blooms bring a cheerful, layered texture, while creamy white filler flowers and an abundance of mixed foliage - from fine, airy sprigs to broader, matte leaves - provide volume and a natural, wildcrafted feel. Over the floral scene sits a clear, white rectangular overlay: 'Florist Choice' in flowing script, CHOICE in smaller caps beneath, and a prominent ?100 price, framed simply to keep the focus on the blooms. The bouquet is held gently at the base by a person wearing light-coloured clothing, the hands steady and the background softly blurred to keep attention on petal detail and colour. The overall mood is elegant yet approachable, a bespoke offering that suggests celebratory intent - a wedding corsage alternative, an anniversary surprise, or a comforting gift for someone who cherishes classic, seasonal blooms. The smell seems faintly honeyed and green; the design reflects the kind of thoughtful arranging customers ask for when ordering for Pimlico and the nearby riverside terraces by Tate Britain.
FLORIST CHOICE £100
£100.00
Buy now
A full, rounded bouquet in shades of pink and lavender rests against a pure white backdrop, its colours glowing softly as if lit by a calm Pimlico morning. Two large heads of blush pink hydrangea form the main focus, their rounded clusters tightly packed with tiny, rippled petals that create a cushiony, almost cloud-like texture. Curving out from between them are light pink roses at different stages of opening: some fully unfurled in elegant spirals, others still mostly closed, their outer petals gently wrapped around the promise of bloom. Threaded through the design are graceful sprays of bell-shaped flowers in pastel lavender and cool lilac, likely campanula, their slim stems giving the arrangement height and an airy, slightly wild look, like flowers gathered near the river paths around Grosvenor Road. Small, deeper accents of fuchsia and rich pink filler flowers nestle among the larger heads, bringing sparkle and intricate detail, while a generous collar of fresh green leaves and slender buds adds contrast and freshness. The stems are bundled tightly at the base in a classic hand-tied style, suggesting the bouquet has just been finished on a workbench in a Pimlico flower shop, ready for delivery to a townhouse off Belgrave Road or a cosy flat near Tachbrook Street Market. The overall mood is one of gentle celebration and affectionate warmth, a design that feels suited to marking an engagement, welcoming a new baby girl, or brightening a friend's home with a touch of elegant, locally crafted beauty.
PINK CASHMERE
£59.00
Buy now
This vibrant, hand-bound bouquet sits against a pristine white background like a small sunlit garden captured on a table in Pimlico. The composition is densely rounded and balanced: dominant, fully opened roses - some in molten orange, others in warm golden yellow - create a spiralling focal point that feels both sophisticated and joyful. Soft, ruffled carnations in coral and peach tumble between the roses, adding a tactile fullness, while gerbera daisies, some in pale apricot with green centres and others in brighter orange, offer cheerful, open faces that catch the eye. Scattered among the larger blooms are tiny white filler flowers, evoking freesia or delicate sprays, which lift the warmer tones and bring a crisp contrast. Delicate clusters of light-green, Astrantia-like filler add feathery texture and depth, and rounded eucalyptus leaves with their silvery-grey-green hue are threaded throughout, providing a cool, aromatic backdrop. The stems are gathered and tied in a classic hand-tied method, suggesting freshness and careful handling for immediate display in a vase. Close to the senses are the roses' heady sweetness and the leafy, cooling scent of eucalyptus - a fragrance that recalls morning deliveries along Pimlico Road and the terraces near Eccleston Square. Prepared by experienced hands and ideal for birthdays, anniversaries or 'just because' moments, this bouquet is available for collection or same-day delivery across Pimlico and nearby Victoria from Florist Pimlico.
BRIGHT KISS
£55.00
Buy now
A richly textured hand-tied bouquet is set against a bright white background, its colours blooming forward as if lit by gentle daylight from a Pimlico townhouse window. Central to the design are full, garden-style roses in shades of blush, dusty mauve, and antique rose, each petal curling softly at the edge to create that timeless, romantic rose swirl. Around them, plush carnations open in layered ruffles, their creamy centres gradually deepening to rose-pink and bright fuchsia along the edges, giving the bouquet a sense of movement and depth. Deep indigo buds, reminiscent of tulips or compact anemones, nestle between the softer tones, while a striking royal blue anemone with a dark, velvety centre sits proudly near the lower front, adding a note of drama. Spires of lilac and pale lavender stock weave upward, their many small blossoms adding height, fragrance, and a light, airy texture that softens the richer colours. The flowers are wrapped in a generous collar of foliage: smooth, dark rose leaves and those distinctive, rounded eucalyptus leaves in soft silvery green, suggesting a cool, aromatic freshness like a stroll through nearby Tachbrook Street Market on a spring morning. Stems are clearly visible and neatly tied at the base, reinforcing the sense of a freshly prepared, high-quality bouquet, ready to be placed in a favourite vase. The overall impression is one of calm elegance and gentle celebration, ideal for birthdays, anniversaries, new home wishes, or simply sending a comforting message to someone special in Pimlico.
NOBLE BEAUTY
£67.00
Buy now
Nestled within a sleek matte black hat box, this abundance of crimson red roses offers a tactile feast for the senses, mirroring the quiet elegance of Pimlico's stately garden squares. The bouquet's fullness signals both generosity and passion, each rose displaying velvet-soft petals-some tight and secretive at the center, others whispering open at the edges. Light diffuses softly across the dome, accentuating the layers and inviting exploration of each blossom's detail. A gleaming red satin ribbon embraces the hat box, its bow a flourish reminiscent of celebrations on Lupus Street or near St. George's Square, artfully finished with a delicate, crystalline brooch sparkling at the center knot. The arrangement overflows with drama and intimacy, sitting in stark relief against a bright white setting, drawing every eye to its impeccable composition. The subtle suggestion of rose fragrance brings to mind dew-soaked mornings across Pimlico's parks, enhancing the image's sense of emotion and luxury. Perfect for commemorating love, milestones, or lavish gestures, this floral creation by local experts invites the recipient to savor each detail, capturing the essence of high-end flower delivery throughout the Pimlico area and encapsulating the depth of feeling woven into every carefully placed petal.
SOMETHING SPECIAL
£250.00
Buy now
Soft morning light washes over a lush dome of scarlet roses, a two dozen-strong circle of velvety blooms, gathered in a round ivory hatbox. Each blossom holds its petals tightly, a sign they are at their peak, and the crimson glow seems to glow from within. The roses sit in perfect harmony, a domed crescent of color that fills the cylindrical box with richness. Between blooms, dark green foliage threads through, a whisper of leaf and life that keeps the composition fresh. The box's pale, matte finish contrasts with the depth of red, making the arrangement feel modern yet timeless. The scene is shot from a slightly raised three-quarter angle on a pristine white backdrop, isolating the bouquet so its scent and presence are imagined as much as seen. This gift speaks of romance, of promises kept and celebrations planned, from anniversaries to heartfelt Valentine's gestures. It is crafted with the care of a local artisan who understands how color and form convey mood. Wrapped in tissue with a touch of ribbon, it arrives as a ready-to-give moment and can be delivered the same day across Pimlico and nearby streets, carrying a message of care that travels quickly to the doorstep.
ALL OF ME
£100.00
Buy now
An opulent hat box arrangement sits centre stage against a crisp white backdrop, as if showcased in a calm Pimlico studio flooded with daylight. The container is a deep, inky black cylinder with a sleek, matte finish and a slim red trim tracing its base, echoing the timeless elegance of the area's stucco terraces. From this stylish box, an abundance of roses billows upwards and outwards in a perfect dome, so full that the flowers spill well beyond the rim. Rich crimson roses anchor the design, their velvety petals densely layered, evoking passion, sophistication, and candlelit dinners near Warwick Square. Interspersed among the reds are generous clusters of blush pink and vibrant fuchsia roses, their tones shifting delicately from cool to warm, alongside apricot and peach blooms that lend a soft, romantic glow. Creamy white and ivory roses brighten the mix, while understated lavender and pale purple blossoms add a contemporary note, like early evening skies over the nearby river. Some roses are in full, open bloom, proudly displaying their spiral hearts; others are smaller, tightly furled buds and spray roses that create gentle variation and rhythm. Fine green foliage-perhaps eucalyptus or ruscus-peeks between the petals, bringing a subtle woodland freshness and a touch of movement to the otherwise plush composition. The overall effect is one of curated luxury and heartfelt sentiment, suitable for anniversaries, Valentine's Day, or a meaningful thank-you to someone living around Pimlico or Victoria. Every stem appears deliberately placed, suggesting the steady hand and experienced eye of a local florist who understands how to balance colour, form, and feeling in a single, unforgettable floral gift.
SWEET LOVE
£97.00
Buy now
A meticulously arranged, rounded bouquet sits comfortably within an understated cream hatbox, its matte surface accented by two thin, dark bands-one at the top rim and another low on the base-that frame the flowers like a delicate picture. Dominant in the composition are large roses whose centres glow with coral-peach and apricot hues, graduating outwards to blushing pink and soft ivory on the outer petals; these are complemented by abundant light pink carnations, their ruffled edges forming a soft, textural cushion around each larger bloom. Scattered between the blossoms, narrow green leaves introduce lively highlights and a whisper of freshness, as if plucked from the borders of a nearby Pimlico garden or from a posy stand near Victoria Station. The bouquet's dome shape is tightly composed yet appears effortlessly abundant, designed to be admired from every angle under clean, even lighting that emphasizes petal structure and subtle colour shifts against the stark white background. This composition conveys an intimate, heartfelt mood-romantic without fuss, luxurious yet approachable-suitable for Mother's Day, a milestone birthday, or as a thoughtful congratulations bouquet delivered across Pimlico and neighbouring Chelsea. Sensory notes linger as you look: the soft velvet of rose petals, the feathered frills of carnations, and a light, powdery fragrance that suggests early summer mornings and careful floral craftsmanship.
PINK POP
£72.00
Buy now
Across the Pimlico neighbourhood, this intimately lit, carefully arranged Florist CHOICE bouquet invites a slow, lingering glance. The image hums with soft morning light spilling over a hand-tied composition, a contemporary garden-spill of pastel colour and quiet perfume. In the centre a semi-transparent white rectangle overlays the bundle, bearing Florist CHOICE and the price ?200, like a small label of promise. The design showcases fully opened light pink garden roses, their petals curling in creamy ripples, paired with white anemones whose dark centers resemble midnight pinpricks, and a few subtly purple-grey roses that hint at modern sophistication. Spiky blue eryngium thistles punctuate the softness, their point and chill offering a welcome contrast to the rounded blossoms. Around them, eucalyptus-like foliage threads through the stems, with deeper burgundy or plum leaves adding warmth and depth. The arrangement feels abundant and alive, the kind of bouquet a bride might carry on a sun-dappled Pimlico terrace or a stately room on the riverfront. The balance between softness and architecture is deliberate, the petals' velvet texture meeting the crisp lines of the greenery in a naturalistic yet refined dance. The background remains softly blurred, suggesting an outdoor setting, perhaps a garden party in Belgravia or a residential stretch near Pimlico's riverside walks, with the bouquet standing as a thoughtful gift or as a striking centerpiece for an anniversary. This Florist CHOICE piece signals both generosity and taste, crafted by a skilled hand with an eye for seasonal blooms and lasting freshness, and it is available for delivery across Pimlico and the surrounding wards.
FLORIST CHOICE £200
£200.00
Buy now
A bouquet created for Pimlico's unique rhythm, this artful floral arrangement feels both timeless and distinctly local. Alternating roses in pure white and luminous red mirror the harmonious contrast of Georgian terraces and leafy lanes, each blossom at the peak of freshness. The white roses, soft and glowing, stand out with their unspoiled ivory petals, while the red roses exude depth and emotion, their colour reminiscent of the famed red doors of nearby Eccleston Square. Threaded between these blooms is an array of verdant leaves-dark green, elegantly glossy, punctuated by sprigs of eucalyptus and flashes of silver and cream, like dappled sunlight through trees along the Pimlico streets. Swathed in layers of gossamer pink paper, the bouquet is expertly finished with a clean, tailored touch, embodying both sophistication and approachability. The arrangement conjures the scent of a freshly opened florist in the morning and the feeling of bringing a little bit of garden calm into a city home. Ideal for birthdays on Warwick Way, anniversaries near Lupus Street, or spontaneous gestures delivered across Pimlico, this bouquet blends softness with spirited colour, delivering visual and emotional delight. It is a celebration of both the beauty of roses and the character of the neighbourhood-a testament to the local roots and skilled hands that bring such artistry to life. Each detail, from the background foliage to the elegant hand-tying, tells a story, inviting you to savour the moment and share in Pimlico's floral heritage.
INFINITY
£79.00
Buy now
A classic, understated arrangement of about a dozen creamy white roses surrounded by a generous scattering of airy baby's breath, photographed on a stark white background so every petal and leaf reads with crisp clarity. The roses show varied stages of bloom - some petals rolled delicately inward, others splayed open in perfect form - their silky surfaces catching muted daylight like a whisper of ivory satin. Wisps of Gypsophila weave through the composition, making the bouquet seem almost suspended in a soft, luminous haze; those tiny star-like flowers create texture without overwhelming the main blooms. Lush greenery - leaves in shades from deep bottle green to fresh lime - frames and supports the roses, their satin sheen and veining adding depth and a cooling contrast to the pale flowers. The whole bouquet sits in a simple clear glass vase, the trimmed green stems and visible water level reinforcing the sense of freshly gathered blooms. In Pimlico, whether delivering to a flat near Churchill Gardens or to a quiet home by Eccleston Bridge, this kind of arrangement reads as pure and thoughtful: ideal for birthdays, anniversaries, or as a sympathetic gift. There is a faint, clean fragrance, more a suggestion of freshness than an overpowering scent, and the composition as a whole suggests calm, dignity, and hand-tended care - the sort of bouquet that fills a room with quiet, refined presence.
MY ONLY
£70.00
Buy now
Picture the calm of a Pimlico morning, where sunlight dances across white-washed townhouses, mirrored in this stunning floral arrangement. At the centre, peachy-pink roses bloom in soft abundance, their velvety petals unfurling gently to reveal warmth and welcome. Framing these are two striking gerbera daisies, their bright peach and light orange petals opening wide with optimism-a nod to the cheerful community spirit along Tachbrook Street. Wisps of delicate baby's breath float between blooms, adding clouds of white softness and quiet serenity, much like the hush by the riverside before the city stirs. Crisp, white daisy chrysanthemums with hints of lime at their centres are woven throughout, imparting freshness and subtle vitality reminiscent of the spring green in Pimlico Gardens. Deep, lush green leaves peek out respectfully, providing structure and a breath of nature's cool. Presented in a classic, clear vase, the stems and water are visible-grounding the composition with an earthy authenticity. Wrapped at the top is a modest ribbon of natural twine, tied in a simple yet stylish bow, from which a white gift tag invites a handwritten note. This bouquet is perfect for sending a touch of Pimlico's elegance-whether for birthdays, anniversaries, or delivering thoughtful gestures to neighbours and loved ones throughout SW1.
CANDY CRUSH
£55.00
Buy now
This Easter hatbox arrangement glows with the kind of colour that makes you think of a fresh spring morning in Pimlico, when the light bounces off the pastel façades near Warwick Square. Set against a plain white background, a pastel lime-yellow cylindrical hatbox becomes the soft stage for an abundant, rounded bouquet. The box is decorated with sweet, playful Easter egg motifs-tiny ovals in pale blue, pink, and white, some with fine stripes or dots-hinting at seasonal celebrations without overwhelming the design. Emerging from this charming base is a carefully composed dome of flowers. A large, blush-pink gerbera daisy sits proudly near the front, its neat, layered petals circling a light green centre like a gentle smile. Around it, bright yellow chrysanthemums or daisy-style blooms radiate outwards, their sunny faces bringing an instant sense of happiness reminiscent of a stroll through nearby Pimlico Gardens in April. Threaded through these are softly ruffled coral-orange carnations, their petals forming plush, intricate whorls that invite the eye to linger. Deep violet-purple lisianthus flowers tuck themselves between the brighter tones, lending depth, contrast, and a subtle hint of drama. Lush greenery, including sprigs of variegated foliage with creamy margins, frames and supports the blossoms, ensuring the colours stay vivid and defined. The composition feels well-balanced and thoughtfully crafted, like something a local florist might prepare for an Easter brunch, a spring thank-you, or a cheerful surprise delivery to a home off Lupus Street. The entire arrangement suggests freshness, optimism, and the simple pleasure of bringing seasonal flowers indoors. Prepared by the team at Florist Pimlico, it reflects both professional skill and an intimate understanding of the area's understated elegance.
SORRENTO SUNRISE
£67.00
Buy now
At the centre of this image rests a generous cluster of roses, arranged so abundantly that they almost seem to spill towards you, like the welcoming charm of Pimlico's garden squares. The bouquet is a tapestry of soft pinks, creamy whites, and gentle lilacs, with occasional bursts of bold fuchsia and deep raspberry that keep the eye wandering from bloom to bloom. Some roses are wide open, their velvety petals forming intricate rosettes, while others are still unfurling, their buds wrapped in promise. A bed of glossy green foliage supports the flowers, the leaves arching and curling in just the right places to frame the blossoms and give the arrangement a natural, hand-crafted feel, as if it has just been prepared in a studio near Tachbrook Street Market. Light drifts across the arrangement from one side, highlighting the curved edges of each petal and creating a soft interplay of shadow and glow, much like late afternoon sunshine filtering through a Pimlico window. Scattered petals and smaller blooms float around the bouquet, encircling it with a whimsical sense of motion, like confetti caught in a gentle breeze. The creamy, uncluttered background enhances the colours, making the pinks appear even more tender and the greens more vivid, while suggesting the calm professionalism of a trusted local florist. You can almost sense the fragrance-romantic, soothing, and slightly sweet-ready to fill a hallway, office, or riverside apartment with a reminder that every month can hold its own quiet celebration. This twelve-month floral subscription is evoked as a series of unfolding moments, each delivery renewing the atmosphere with softness and care.
12 MONTH FLOWER SUBSCRIPTION
£400.00
Buy now
A lush, hand-crafted bouquet stands proudly in a low, clear glass vase with gentle texturing, positioned against a luminous white background that evokes the soft light spilling through a Pimlico townhouse window. Dominating the arrangement are generous gerbera daisies in deep fuchsia and magenta, their bold petals forming perfect circles around dark centres that offer a striking contrast. They are interlaced with clusters of bicolour chrysanthemums whose many layered petals shift from velvety purple at the edges to clean white nearer the centre, drawing attention to their bright yellow eyes. Nestled among these are clusters of creamy white roses, some fully opened in romantic spirals and others still in bud, hinting at blooms yet to unfold. Delicate sprays of white baby's breath thread their way through the bouquet, adding a misty, cloud-like texture that softens the dramatic colours. Rich green leaves and stems anchor the composition, giving it structure and a sense of garden freshness, as if the flowers were just gathered from a nearby London market. The vase is cinched with a rustic twine bow tied neatly around its neck, from which hangs a small white rectangular tag decorated with a pink rose emblem and flowing green lettering, ready for a personal message to mark an anniversary, a new home near St George's Square, or a simple act of kindness. Gentle, diffused daylight illuminates every petal, causing the magentas and purples to glow and the whites to appear almost luminous, creating a mood of joy, gratitude, and quiet celebration, as though the bouquet has just arrived via same-day delivery to brighten a Pimlico living room.
PINK SWEETNESS
£55.00
Buy now
A lavish bouquet of mixed roses appears to float against a clean white backdrop, the kind of abundant hand-tied arrangement you might see being carried home along Lupus Street or towards St George's Square in Pimlico. The flowers are gathered into a generous, rounded dome, so full that the individual blooms jostle softly against one another, creating a rich tapestry of colour. Deep crimson and ruby reds mingle with sunny yellows, warm tangerine and amber oranges, and a full spectrum of pinks from delicate blush to bold fuchsia, with accents of creamy white and ivory that bring a touch of calm to the lively palette. Each rose is distinct yet harmonious, with petals that look velvety and almost touchable, their soft curves catching the light. Some roses are wide open, revealing intricate, layered centres, while others remain slightly cupped, suggesting freshness and the promise of days more enjoyment. Dark green foliage threads its way between the blooms, adding structure and a natural frame that sets off the colours beautifully, just as the green of nearby Pimlico Gardens sets off the Thames on a clear day. Below, the long, straight stems gather into a neat bundle, cinched with a green and white checkered ribbon that feels both classic and gently playful. The ribbon's gingham pattern lends a handcrafted charm, as though tied by a local florist who understands how Pimlico residents like to celebrate milestones, say thank you, or simply brighten a quiet flat. Bright, even lighting brings every hue into sharp focus, creating an impression of freshness, warmth, and quiet celebration suitable for birthdays, anniversaries, or thoughtful everyday gestures.
WAIKIKI SUNSET
£69.00
Buy now
DEVOTION
DEVOTION
£57.00
Buy now
A bright, compact bouquet arranged by a local florist into a round, pastel lemon gift box, photographed against a crisp white field. The hatbox's soft lime-yellow surface is charmingly scattered with irregular pastel dots in sky blue, pale pink and mint green, some with tiny white speckles, a playful detail that complements the blossom colours. From a slightly domed composition, two large ruffled yellow carnations dominate the center-petals layered like delicate tissue with soft variations from buttery to lemon-while a generous base of periwinkle hydrangea surrounds them, each floret graduating from light blue to near-white for a clouded, airy texture. A vivid magenta-fuchsia carnation sits to the left, supplying a punch of saturated colour, balanced on the right by a velvety crimson carnation whose deep tones add visual weight. Thin stems of fresh green foliage weave through the blooms, adding texture, movement and a crisp leafy note. Handled with the care I give every order at Florist Pimlico, this arrangement smells of gentle floral spice and dewy green freshness; its tactile mix of ruffled carnation petals and papery hydrangea florets invites a close, comforting look. Bathed in soft natural light, it feels both celebratory and intimate-perfect for birthdays, anniversaries, or a small house-warming gift delivered to a Pimlico flat near Pimlico Road or to neighbours around Warwick Way. The hatbox format makes it ready to present without fuss, an elegant, locally sourced floral surprise for immediate delivery in the area.
CARIBBEAN ESCAPE
£50.00
Buy now
Soft morning light spills across Pimlico as this Florist Choice bouquet takes center stage, inviting you to linger. The image presents a refined harmony of white and cream blooms-full-headed garden roses, peonies, or perhaps ranunculus-together with creamy spray flowers that add subtle texture. The petals are lush and almost cloudlike, while fluffy white fillers become delicate puffs of softness. Eucalyptus leaves provide cool, silvery green mass, olive branches bring a slender, sunlit sheen, and pale green berries dot the stems, like dew-kissed beads. A central, almost kale-like green component anchors the design, offering a surprisingly contemporary twist. The arrangement is styled in a relaxed, organic way, as if gathered from a quiet hedgerow rather than a formal bouquet. A white rectangular overlay frames the bouquet with Florist Choice written in flowing white script and CHOICE set in a clean uppercase font, the price ?300 standing bold beneath. The background glows warm with peachy cream tones, so the floral artistry remains the focal point. This image communicates luxury without pomp, a thoughtful gift for anniversaries, weddings, or a heartfelt gesture. It speaks to the local shopper wandering along Pimlico Road or Wilton Road, seeking dependable freshness and same-day delivery to Victoria Station, Belgravia, or throughout the area.
FLORIST CHOICE £300
£300.00
Buy now
A tall, abundant bouquet sits proudly in a clear glass vase, photographed against a bright white background that lets every petal sing. The eye is instantly drawn to the cluster of deep red roses at the centre, their velvety, layered petals forming luxurious spirals that speak of romance and heartfelt sentiment. Framing them are two bold yellow gerbera daisies, each with a distinctive dark brown-orange heart, like small suns radiating cheer across the arrangement. Around these main blooms, soft pink chrysanthemums or daisies spread out generously, their many fine petals and small yellow centres creating a cushion of gentle colour and volume, reminiscent of front gardens on quiet Pimlico side streets. Cooling the palette, elegant purple and pale lavender lisianthus weave between the larger flowers, their bell-shaped heads and softly ruffled edges adding a note of refinement and depth. Nestled among the petals, round red hypericum berries gleam, introducing a playful texture and a richer red counterpoint to the roses. The bouquet is wrapped in an array of green foliage: some leaves broad and deep in tone, others narrow and spring-bright, layering the design with natural movement and freshness, as if it had just been gathered from a nearby London flower market. Through the clear sides of the vase, the neatly aligned stems can be seen immersed in clean water, a quiet detail that reveals professional preparation and care. This arrangement feels joyful yet composed, perfect for marking milestones, sending congratulations across Pimlico, or lighting up a dining table with an uplifting, contemporary burst of colour.
FRESH SCENT
£43.00
Buy now
A round, full bouquet of red roses and white calla lilies is presented in a simple cylindrical glass vase, placed against a pure white backdrop that allows every colour and curve to be clearly seen. The roses, about six or seven in total, are in perfect bloom, their velvety petals unfurling in tight, intricate spirals that deepen from bright crimson at the edges to a more shadowed red at the heart. Between them, four or five calla lilies stand with quiet poise, each bloom shaped like a smooth ivory funnel, the creamy white petals wrapping around a soft golden spadix that adds just a hint of warmth to the arrangement. The bouquet is generously padded with lush greenery: eucalyptus sprays with their delicately rounded, silvery-green leaves give a light, airy frame, while darker, broader foliage creates a solid, verdant base that supports the more refined flowers. The stems inside the transparent vase are trimmed cleanly and fanned out in the water, keeping the composition neat and balanced. Bright, even lighting reflects along the glass and across the waxy surfaces of the lilies, catching the texture of each rose petal and leaf so the design feels alive and freshly arranged. The scene suggests a thoughtful floral gift ready for same-day delivery across Pimlico, perhaps destined for a quiet mews near Lupus Street or a celebration dinner in a flat by the river. It is a bouquet that carries both passion and calm, perfect for anniversaries, Valentine's surprises, or any heartfelt moment when words feel too small.
NATURE THRILLS
£65.00
Buy now
This enchanting Pimlico bouquet is a celebration of affection and artistry, inviting the senses to linger in its rich palette of pinks and purples. At the center, gently blossoming pale lavender roses draw the eye, their soft fragrance recalling the calm mornings spent in Eccleston Square Gardens. Large, exuberant Gerbera daisies in bold fuchsia radiate cheerfulness, their open faces and velvety petals echoing the lively character of the local weekly market. Clusters of plum and magenta chrysanthemums provide weight and depth, each textured bloom catching the light with a subtle gleam, while delicate white baby's breath unfurls like mist along the Thames embankment. Sprigs of glossy, dark-green foliage weave natural movement around the base, adding freshness and structure. Encased in a clear glass vase featuring a distinctive cracked-ice finish, the bouquet's vibrant hues are further uplifted by the play of sunlight, reminiscent of afternoons spent wandering along Vauxhall Bridge. The composition is completed by a thoughtfully tied raffia ribbon and a plain white tag inviting a personal message. Whether marking a birthday, expressing gratitude, or brightening a flat near St. George's Square, the arrangement's gentle fragrance and careful craftsmanship "say it all," making it ideal for same-day delivery across Pimlico's historic streets.
DAY BRIGHTENER
£55.00
Buy now
An abundant bouquet of mixed oriental lilies sits proudly in a clear glass vase, captured against a pure white backdrop that lets every petal speak. The display pairs pristine, creamy-white lilies-some with a pale yellow-green throat-with saturated pink to fuchsia blooms whose velvety petals often show lighter veins or a creamy centre. Several flowers are fully open, revealing their graceful trumpet- and star-shaped forms and the fine filaments tipped with pale anthers, while others remain as tight buds, promising staged blooms that extend the arrangement's life. Glossy, lance-shaped dark green foliage threads between the flowers, creating a fresh, sculptural rhythm and giving the palette extra contrast and depth. The vase's transparency exposes neatly trimmed stems and clear water, emphasising care in craftsmanship and the cut flowers' freshness. The overall lighting is bright and even, illuminating petal texture and the subtle pollen-dusted realism on a few stamens; the impression is of a bouquet that breathes fragrance-softly sweet and evocative of morning walks by the Thames in Pimlico. As Florist Pimlico, we often recommend this combination for birthdays, heartfelt congratulations, or a refined table centrepiece for a supper at Vincent Square-it reads as both joyous and refined. It also photographs exceptionally well for online ordering at floristpimlico.co.uk and is suitable for same-day local delivery within Pimlico and nearby streets.
MARVELOUS BLOOMS
£63.00
Buy now
This three-month flower subscription bouquet is captured as if it has just been placed on a polished table in a Pimlico apartment, bathed in soft, indirect daylight. At first glance, your eye is drawn to the generous blue hydrangeas, their layered petals forming rounded clouds of colour that give the design a serene, almost coastal coolness. Nestled around them are blush pink and gentle lilac roses, their velvety petals unfolding in spirals that suggest quiet romance and easy elegance. Threaded between these focal blooms are airy stems of lisianthus, some fully ruffled, others still in bud, bringing a sense of movement and lightness, like the shifting shadows you see walking towards St George's Square on a bright afternoon. The foliage is lush but never heavy: fresh green leaves arc and curve, framing the softer pastels and adding structure, while small shoots and tendrils peek through, hinting at continued growth. The colours are deliberately restrained-powder blues, blush pinks, lavender tones, and cool greens-creating a soothing palette that feels perfect for unwinding after a day in central London. The bouquet doesn't shout; it hums with quiet harmony, as if designed to calm a busy mind and freshen a city living room with a subtle, clean fragrance. Each element appears thoughtfully placed, the craftsmanship evident in the balance between open blooms and tight buds that will unfurl over the coming days. As a monthly delivery, this arrangement suggests an ongoing promise: that each new bouquet will bring the same gentle luxury and sense of pause, turning regular flower delivery in Pimlico into a cherished rhythm of everyday life.
3 MONTH FLOWER SUBSCRIPTION
£100.00
Buy now
A beautifully balanced bouquet of white roses and lilac statice is captured in the frame, radiating a calm, timeless charm that would feel at home in any Pimlico living room or riverside apartment. At its core, about a dozen creamy white roses open in soft, rounded swirls, their petals smooth and velvety, with just a hint of ivory warmth at the centre. Each rose appears meticulously placed, the blooms forming a generous, domed cluster that communicates both abundance and restraint. Woven throughout this central mass of roses are delicate sprays of pale lavender statice, their tiny clustered blossoms creating a fine, cloud-like halo around the larger flowers. The statice brings a gentle dusting of colour, a cool lilac tone that echoes the calm of early evening light along the nearby Embankment. The bouquet is set in a tall, clear cylindrical glass vase, where the long, green stems are visible beneath the surface of clear water, criss-crossing in a way that suggests a skilled florist's touch rather than rigid formality. Resting on a smooth white tabletop, the vase seems to float in the soft, diffused daylight that streams in from an unseen window. The background is intentionally blurred, hinting at a clean, modern interior perhaps just off Warwick Way, with the flowers acting as the focal point of the room. The overall feeling is serene and gently romantic, making this arrangement ideal for marking quiet celebrations, sending comfort in times of loss, or welcoming someone into a new Pimlico home with a gesture of pure, classic beauty.
PEARL MEMORIES
£60.00
Buy now
Nestled in the heart of Pimlico's elegant terraces, this luxurious heart-shaped floral gift box showcases an abundance of pure white roses, carefully chosen for their flawless form and gentle, creamy hue. Each rose, hand-selected by a Pimlico florist attuned to the neighbourhood's understated sophistication, reveals fresh green accents at the base-a subtle note that speaks to their vitality and the cool touch of early morning bloom. Some buds remain tightly closed, while others allow their velvety petals to spill open, forming undulating layers that create a plush, inviting texture across the top of the matte black hatbox. This container, sturdy yet chic, becomes a stage for the radiant white roses, offering bold visual contrast and lending the piece its modern, dramatic edge. Encircling the box, a radiant scarlet red satin ribbon knits the arrangement together; its glossy sheen and elegant bow on the left front echo romantic sentiments and the celebratory air of life's most important occasions. Carefully presented against an uncluttered, bright white background and refined by gentle, even lighting, the arrangement's fine petal details, soft cream tones, and mirror-like ribbon are beautifully accentuated. The scent of fresh roses mingles with a mood of sincerity, making this the floral equivalent of whispered affection. Ideal for anniversaries in Pimlico, meaningful visits to Tate Britain, or moments of heartfelt remembrance, this flower box is designed to offer comfort, luxury, and enduring joy to those who receive it.
SINCERE LOVE
£100.00
Buy now
Rendered in tones of white and green, this upright bouquet reads like a small lesson in gentle contrast and restrained joy. From the top, elegant white lilies reach upward; a few are unfurled, showing soft, sculpted petals, while several remain as pale green-yellow buds, promising future bloom and lending a sense of unfolding narrative to the design. A generous body of white, daisy-like chrysanthemums fills the midsection, each with layers of fine petals radiating from a soft yellow centre that punctuates the whiteness with a sunny note. Interspersed throughout are gossamer sprays of gypsophila - delicate, almost breath-like clusters that create negative space and a soft-focus effect. Dark, glossy foliage cradles the flowers, intensifying the whites and giving the bouquet a grounded, garden-fresh look. The flowers are gathered by hand and wrapped in rustic, crinkled brown kraft paper with a protective clear cellophane outer layer; the wrap is folded and tied at the base, producing a neat, portable silhouette. The scent is subtle and green, like cut grass and early morning rain on pavement, a familiar comfort if you've walked along the Thames or through nearby Warwick Square. Arranged with the attentive touch of a neighbourhood florist, this bouquet is appropriate for birthdays, quiet celebrations, or moments of remembrance. Florist Pimlico would present it for local delivery around Pimlico and adjoining streets, its understated elegance expressing sympathy, gratitude, or hopeful new beginnings with calm, practiced confidence.
PURE ELEGANCE
£65.00
Buy now
A generously full bouquet of fresh flowers is presented upright against a clean white backdrop, its colours and textures beautifully defined, like a still moment captured in a Pimlico studio. The arrangement is dominated by cream-white roses, their petals layered in precise, spiralling whorls that soften slightly toward the edges, suggesting both elegance and tenderness. Between them, deep magenta carnations create a velvety counterpoint, their intricate, frilled petals adding depth and movement as though gently ruffled by a breeze from the Thames. White alstroemeria are scattered through the design, each bloom bearing narrow petals traced with fine pinkish-red lines and centred by dark, prominent stamens, lending a subtle, almost watercolor-like intricacy. Around and beneath the flowers, lush green foliage provides structure and contrast, some leaves a smooth, rich emerald and others delicately variegated, echoing the patterned railings and garden squares around Pimlico Road. The bouquet forms a rounded, compact crown of flowers at the top, with the stems gathered closely and narrowing towards the base in a classic hand-tied silhouette. Encasing the blooms is a neat inner collar of crisp white wrapping paper, clean and minimal, which is then surrounded by a layer of translucent purple cellophane. This outer wrapping appears gently crinkled, catching reflections and introducing a soft, festive sheen of violet and lavender tones. At the base, a vivid green satin ribbon is tied into a neat bow, its surface slightly iridescent, securing the stems and holding a small rectangular kraft-style gift tag, ready to carry a heartfelt message. The bouquet radiates celebration and care, ideal for sending congratulations, marking milestones, or simply brightening a home in Pimlico, Belgravia, or nearby Westminster.
BLACKBERRY FUSION
£55.00
Buy now
Birthday Occasions Autumn Variety Wedding More